The Outreach Office at Lord Fairfax Community College hands out quite a bit of materials to potential students which often change daily based on where they are visiting to promote the college. They asked me to create a publication that could hold several papers / brochures as well as include a general overview of the college’s offerings.
My idea was to produce what I call a Pocket Folder / Viewbook Combination. The folder (which includes two pockets and business card slots) opens up to reveal a 12-page layout that gives a summary of what the college is all about.
This folder / viewbook can now be customized by the Outreach Office with other supplementary brochures or materials and be given to prospective students to give them a detailed and informative first glance of LFCC.